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VistaJet continues
to gain market share in all regions around the globe
in the first half of 2017 as it disrupts traditional
full and fractional business aviation with its
sector-leading offer, strengthening the company’s
reputation for a relentless focus on unparalleled
customer experience, in addition to its unique
business model.
VistaJet’s Program
Membership represented 63% of revenues in the second
quarter. Growth has continued to accelerate as
increasing numbers of large corporations and
high-net-worth-individuals recognise the benefits of
the Program’s asset free solution. 37% of new hours
sold in the first half of the year were generated
from add-ons, compared to just 16% during the same
time in 2016. Demand is being further supported by
VistaJet’s recent abolition of any positioning fees,
a revolutionary new offer enabled by its industry
leading technology investments and globally
available aircraft, and one which further emphasises
its commitment to transparent pricing.
The company has
also improved on its already high client retention
rate, which rose to 91%, further securing its future
contracted revenues. Renewal hours more than trebled
in the first half of the year, with the number of
new Program customers increasing by 61% compared to
the same time period last year due to its focus on
unique customer benefits. VistaJet now stands at
6,000 new annual subscription hours sold in H1 2017.
The US continues
to represent a significant area of growth for the
business. 59% of customers in this region who bought
hours in 2016 have since added hours and flight
hours are expected to accelerate further as the year
progresses, as more and more customers discover the
benefits of VistaJet’s unique offer. VistaJet
growing penetration in the largest business aviation
market in the world has been fuelled by positive
feedback from its new customers, with many
recommending VistaJet to their peers for its level
of service and ground breaking business offer.
In its more mature
markets, VistaJet continues to see market share
gains, reinforcing its position as the operator of
choice for expanding multinationals. European demand
has further benefited from the overall improvement
in the economic environment, and with more companies
seeking to invest and explore opportunities all over
the world.
This is an
exciting new period of customer growth for the
business. With a fleet of over 70 identical and
fully owned aircraft, and a comprehensively stable
cost base, VistaJet gains the benefits of the
strategic investments made over the past few years
and has still the capacity to nearly double its
sales with its existing fleet.
Chairman and
Founder
Thomas Flohr
said: "We have spent 13 years building up a world
class fleet and unsurpassed global offering, and I
want to thank everyone involved in the business for
their hard work and commitment to serve our clients.
Our impressive performance is the proof that
customers have embraced our unique model. We look
forward to continuing to shake up the business
aviation industry to offer our customers the true
alternative to full and fractional aircraft
ownership without compromise."
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